Reflective Practitioner
Branding - Unique Teaching App
Reflective Practitioner (RP) app is a powerful tool that offers support to teachers and other professionals who aspire to mastery and are attracted to reflection on their teaching practice.
Credits
Client
Reflective Practitioner
Creative Director
In Collaboration with Musa Yusuf
The
Challenge
Expert teachers regularly focus on evaluating the effects they have on their students to ensure they make sustained levels of progress. The RP app helps teachers build and review real-time data on their classroom techniques and strategies to achieve their highest performance.
Exploration
Stage
We started with the branding by exploring different shapes in an attempt to find a shape that feels static and dynamic at the same time. We then decided to go for a monogram shape. When designing a logo, we always aim to make it pixel-perfect.
Consistent
Design
It's very important for designers to leverage the brand elements by creating consistent brand assets. We believe that consistency is one of the molecules of the Design DNA.
Development
Stage
We developed two products: a mobile application for teachers to use and a dashboard to access their data. Educational institutions can give access to and monitor their teachers' progress.
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